Marketing Strategy
It is said that there are only two primary functions of business; one is production and the other is marketing.
Without a formal marketing strategy in place to bring your product or service to the marketplace, your greatest aspirations are almost certain to fall short.
Whether it is the creation of a customized strategy to your new company or refinement of an existing strategy for a running concern, COMPETENCE can help your organization to define both a roadmap for success and the tactical plans for making it all happen.
Services provided
- Defining your product or services portfolio
- Focusing on the relevant target market(s)
- Creating your company's critical value proposition
- Defining the elements of the Marketing Mix (product, price, place, promotion)
- establishing direct an indirect channel strategies